Week 4 Log

This was a super full week. I began like I do every other week with reviewing the changes and feedback to the content from the previous week. I made a few changes to the Facebook post that was recommended to me. Other than that I had those posts ready to go for publishing this week. 

I also began working on the posts for the week. This weeks topic included our first Part D related topic. It was "Why Your Part D Plan Deserves a review every year." Just like previous weeks I made a blog post, Facebook post, and LinkedIn post related to this topic. With the blog, it has always been a goal to break up the information in a fun and engaging way. This week I made more visuals through Canva to go along with the words and display the information in a more fun and engaging way. 

This week I also made it a goal to work with some of the advice my advisor gave on her preferences for the Facebook ads. I tried to minimize the amount of wording on the flyer and incorporate more imagery. Along with this I played around with the brand colors to try some new layouts as well. Finally, I made the LinkedIn post, as well as another LinkedIn banner to accompany the words. 

I also of course posted last week's content after getting the approval from my supervisor.

This week we also had our weekly virtual meeting on Wednesday instead of Friday. We just went over the work I had done so far as well as discussing future topic ideas. We also began brainstorming what platforms to use for the newsletter which is scheduled to be made the following week. 

Lastly, I also tracked all the data from the Facebook Ad campaign that we had set up the previous week.